Investors look for companies that have credibly identified, large reachable markets that are big enough to generate significantly better than average returns. Once there’s a large enough market, investors will… Read more
“You can talk all ya want but it’s different than it was…No it ain’t, no it ain’t , but you gotta know the territory.” – Meredith Wilson, The Music Man The… Read more
MVP is all about focus and narrowing up, but not in the beginning. An effective MVP process starts by considering all the features a product could possibly have. Then, using an extensive and iterative process of surveys, interviews, and customer validation, narrowing down all those possibilities to an MVP to validate the hypothesis.
The Entrepreneur ToolKit provides resources for validating, building, and iterating products, including the popular step-by-step Guide to Early Product Development. This article is the second in the Minimum Viable Product… Read more
Creating a minimum viable product (MVP) is important to reduce risk and inefficiency by allowing early customers can provide valuable feedback.
Analyze Your Competitors Every startup has competitors. Competitors prevent customers from buying the product your startup is selling. A Feature Canvas is a way of organizing all the features that… Read more
Analyzing your competitors Every startup has competitors. Competitors prevent customers from buying the product your startup is selling. The competitive analysis tool is part of the product development series of… Read more
The Importance of Sales for Startups If you’re the CEO of a startup, you’re a salesperson. In fact, you may be the only salesperson the company has. And you are… Read more
Working with entrepreneurs and startups, I don’t use the term “business development.” I use the word “sales.”
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