Beyond the Pitch

TOOL: Analyzing Your Competitors, Part 1: Competitive Analysis

Competitive Analysis

Analyzing your competitors

Every startup has competitors. Competitors prevent customers from buying the product your startup is selling. The competitive analysis tool is part of the product development series of Rev1 Learning Labs. Before you use the tool, read the Toolkit article Analyzing Your Competitors: Your Company’s Life Depends on It.

Performing an ongoing, full review of the competition is critical to any startup’s success. And, this is not something that is once and done. You will be performing competitive analysis for the life of your company. As long as a business has customers, there will also be competitors.

After you complete this step, advance to TOOL: Analyzing Your Competitors, Part 2: Feature Canvas to complete the next step of your competitive analysis.

Rev1 Ventures is the investor startup studio that combines capital and strategic services to help startups scale. At Rev1 Learning Labs, entrepreneurs dig deep into the big topics that founding teams must master to build successful companies.

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